Portrait of Two Icons - Hennessy and Nas Tower Above Times Square
Situated in New York City's Time's Square, the massive billboard features Nas’ description of what drives his Wild Rabbit chase: “The further I get, the further I want to go.”
Featuring a shot by photographer Danny Clinch, the photo of Nas was taken earlier this year at London's O2 Arena during a live performance in front of over 20,000 fans. Danny Clinch also shot the cover of Nas' first album Illmatic.
The large billboard scales over 170 feet tall and over 50 feet wide. It is the largest single illuminated billboard display in the US. Watch as it takes 12 workers over 7 hours to hoist and hang the 1400-pound vinyl display.
BY: LEILA ORTIZ