Watch Nas Discuss Hip Hop, Sneaker Addictions, and His New Sneaker Boutique, 12AM Run, With Complex

Thu, Feb 27, 2014 at 10:34 AM by User 2 Comments

With the opening of Nas' new sneaker boutique 12AM Run just around the corner, Nas and business partner Nick Sakai stopped by Complex Sneakers to discuss hip hop and it's correlation to sneakers and fashion over time.

Discussing the very real sneaker obsession of those in the hip hop culture Nas breaks down how this phenomena began in the early eighties with hip hop pioneers Run DMC and their famous ode to their favorite sneakers in My Adidas. He goes further into detail on when his love for sneakers began as a child and also list his top five sneakers of all time.

Sharing his thoughts on the recent trend of rappers designing their own sneakers, Nas makes it clear that he's excited for all of the music-based shoe collaborations in the sneaker game and would like to carry their products in his new shop, which is scheduled to open this Spring in Las Vegas.

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  1. Nido avatar

    On Sat, Mar 1, 2014 at 12:35 AM, Nido said:

    I am from Palestine and when I have the money I will go to Vegas and buy shoes from there just because Nas has a hand in this

  2. Msladylisa avatar

    On Fri, Feb 28, 2014 at 10:01 AM, Msladylisa said:

    Summer fun..That's whats up..<3 For the Sneakers..

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